Content That Ranks, Engages & Converts
Strategic content marketing that drives organic traffic and builds authority
Content is the fuel that powers modern digital marketing. Every search result, social post, email campaign, and advertisement depends on compelling content that attracts, engages, and converts your audience. ThinkMents has been creating strategic content for businesses since 2002—long before "content marketing" became a buzzword. With over 20 years of experience, we understand that effective content isn't just well-written—it's strategically designed to achieve specific business goals. Whether you need blog posts that rank in search, social content that engages, or sales copy that converts, our content marketing services deliver measurable results.
The Power of Strategic Content
Content marketing delivers results that traditional advertising can't match
less cost than traditional marketing while generating 3x more leads
more leads produced by companies with blogs
of consumers prefer learning about products through content vs ads
more links to websites that blog regularly
higher conversion rate for content marketing
feel more positive about a company after reading custom content
Unlike advertising that stops working when you stop paying, content continues generating traffic, leads, and sales long after it's published. A blog post written today can drive leads for years.
Content also builds trust and authority. When you consistently provide valuable information, you position your business as the expert in your field. Customers prefer buying from companies they trust—and content builds that trust before you ever speak to a prospect.
Strategic content marketing creates a compounding asset that appreciates over time, delivering increasing returns on your initial investment.
Comprehensive Content Services
Content Strategy
Develop a roadmap for content that achieves your business goals. Our content strategy services include audience research, topic ideation, keyword analysis, content gap identification, and editorial calendar development. We identify what content your audience needs at each stage of their journey and how to deliver it effectively. Strategy ensures every piece of content serves a purpose.
Blog Writing
Attract organic traffic and establish expertise with professional blog content. We research, write, and optimize blog posts that rank in search results and engage your target audience. Topics are selected based on keyword opportunity, audience interest, and business relevance. Every post is optimized for SEO while remaining valuable and readable.
Website Copywriting
Convert visitors with website copy that communicates your value and drives action. We write homepage copy, service pages, about pages, and landing pages that clearly articulate what you offer and why customers should choose you. Our copywriting balances SEO optimization with persuasive messaging.
Social Media Content
Engage your audience with social content that builds community and drives business results. We create platform-specific content for Facebook, Instagram, LinkedIn, Twitter, and other networks. Our social content includes posts, graphics, videos, and stories designed for each platform's unique format and audience expectations.
Email Content
Nurture leads and retain customers with email content that gets opened and acted upon. We write email sequences, newsletters, promotional campaigns, and automated workflows. Our email content is designed for deliverability, engagement, and conversion.
Video Scripts & Content
Create compelling video content with professional scripts and planning. We develop concepts, write scripts, and plan video content for testimonials, explainers, social media, and marketing campaigns. Video content engages audiences more effectively than text alone.
How We Create Content That Performs
Research & Strategy
- Audience analysis and persona development
- Keyword and topic research
- Competitive content analysis
- Content gap identification
- Editorial calendar creation
Creation
- Expert research and fact-checking
- Professional writing and editing
- SEO optimization throughout
- Visual asset coordination
- Multiple revision rounds
Optimization
- Search engine optimization
- Readability enhancement
- Call-to-action placement
- Internal linking strategy
- Meta data optimization
Publication & Promotion
- Strategic timing and scheduling
- Social media distribution
- Email promotion
- Outreach for amplification
Analysis & Refinement
- Performance tracking
- Engagement analysis
- Conversion attribution
- Content updates and refreshes
- Strategy refinement based on results
Content for Every Purpose
We create a full range of content types:
Each content type serves different purposes in your marketing funnel. We help you determine which types will be most effective for your goals.
Content That Ranks
Great content is essential for SEO success
Our SEO content approach includes:
We create content that ranks in search results by focusing on what users actually want to know, then optimizing for how search engines evaluate quality and relevance.
Frequently Asked Questions
How much does content marketing cost?
Blog posts typically range from $200-500 each depending on length and complexity. Monthly content retainers start at $1,000 for ongoing content production. We provide custom quotes based on your content needs.
How often should we publish new content?
Consistency matters more than volume. For most businesses, 2-4 quality blog posts per month is sustainable and effective. We'll recommend frequency based on your resources and competitive landscape.
How long until content marketing shows results?
Content marketing is a long-term strategy. Individual posts may rank within weeks, but building significant organic traffic typically takes 6-12 months of consistent effort. The results compound over time.
Do you write content for any industry?
We've written content across dozens of industries. For technical topics, we research thoroughly and can work with your subject matter experts to ensure accuracy. We'll tell you upfront if a topic is outside our capabilities.
Can you write in our brand voice?
Absolutely. We develop brand voice guidelines and adapt our writing to match your existing tone and style. Consistency across all content is essential.
Who owns the content you create?
You do. All content we create belongs to you completely. We never retain rights or republish client content elsewhere.
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Ready to Fuel Your Marketing with Great Content?
Let's develop a content strategy that attracts, engages, and converts your target audience.